George Atsalis
General Manager & Creative Strategy
With a 20+ year career spanning multiple industries, business functions and scale, George brings a strategic understanding to creative services – helping Argon and its customers reach their business goals.
Because he enjoys spreadsheets and measuring data, it means you will see him just as at home in a P&L statement as he is in a brand strategy workshop. As tragic as that is, it does have some commercial advantages.
As General Manager, George oversees Argon’s growth and operations; keeping commercial performance and creative output pulling in the same direction. All the while ensuring team performance in Creative Strategy earns the right outcomes for Argon clients.
In his spare time, George can usually be found in his woodworking shop – turning raw lumber into back pain and eventually furniture – or defending his vinyl collection to anyone who suggests it is an inferior format.
