Freshwater Systems.
A website that targets multiple markets while maintaining a cohesive brand story.
Services Provided: Video Production, Website Design, Website Development
Freshwater Systems has been solving complex water problems since 1991—but communicating their expertise to diverse target markets was a challenge.
We helped clarify their message across distinct segments of a new website, while maintaining a unifying look and feel throughout. The combination of video production and thoughtful web design helps users find their path quickly—whether they’re after something simple for home or something highly specialised for industry.
The result makes a technical business feel approachable, without diluting their expertise.